market and destination evaluation

HAM’s market and destination evaluation services are aimed at investors, business owners and hotel operators looking to enter new markets. In these studies, we seek to provide a full picture of the destination or market in question focusing on the following areas:

• history and culture

• current and forecasted trends

• demand generators

• accessibility

• economic climate

• supply and demand of the proposed services

• local laws and regulations

Market & Destination Evaluations are part of our standard feasibility studies; however, we are glad to prepare this section separately, in case your project needs fine-tuning in this regard. With our experience in various locations, we are also ready to review existing market & destinations as a part of our 2nd opinion studies.